As the saying goes, “New business is the lifeblood of every company”… and a Consulting Firm is no different.

Here is a list I put together of the

Top 100 Ways To Get New Business.

~ Enjoy ~

Top 100 Ways To Get New Business

New business is the lifeblood of a Consultant. Sometimes you need to have a fresh perspective… new ideas to help get your creative marketing juices flowing. Here is a list that I set up to hopefully get your “marketing mind moving” in the right direction to help y0u engage your audience and get more business.

(This list is in no particular order)

    1. Get Customer Referrals
    2. Cross Promoting & Cross Marketing
    3. Integrate A LinkedIN Strategy
    4. Create and Share Value-Based Content
    5. Video Marketing Strategy (Online Show)
    6. Create a “Tip-In” Strategy for  Magazines or Newspapers
    7. Launch an Inbound Marketing Strategy
    8. Create New Valuable Programs For Existing Customers
    9. Add / Resell Products With Your Services
    10. Add / Resell Services With Your Products
    11. Launch a “Blitz” Target Marketing Campaign
    12. Create And Launch An Email Auto-Responder Campaign
    13. Create Your Own “Specialized” Networking Group
    14. Launch A Speaking Engagement Strategy
    15. Engage In Associations (Don’t just join)
    16. Host Events / Seminars at your location or off-site locations
    17. Develop an eNewsletter Campaign
    18. Target a Specialized Niche
    19. Place Ads On Industry Specific Blogs
    20. Create an eBrochure
    21. Write a Column For A Local Paper
    22. Create a Press Kit And Send To Media
    23. Be Very Active In A Charity That Is Important To You Or Your Industry
    24. Be A Guest Blogger
    25. Comment And Ad Value To Other Bloggers Content In Your Industry
    26. Participate On Industry Forums Online  (Remember – Always Add Value)
    27. Build Relationships with Influential Bloggers In Your Industry
    28. Become A Sponsor Of An Influential Content Creator
    29. Start A Monthly Competition Facebook With Prizes And Recognition
    30. Create A VIP Program For Top Customers
    31. Develop A New Business Rewards Program For Your Entire Staff
    32. Create An Interactive e-Brochure With Back-Links To Key Pages On Your Website
    33. Develop A Responsive Website That Works On ALL Devices (Computer, Smartphones, Tablets, Etc)
    34. Develop A Valuable Mobile App For Your Industry
    35. Create A Repeat Business Rewards Program
    36. Offer An Unbelievable Guarantee
    37. Have Your Customer Service and Sales Representatives Up-sell (Would You Like Fries With That?)
    38. Participate In Traditional Networking Groups Consistently
    39. Create A QR Code Linked To A Video On How Customers Can Benefit From Your Product / Service
    40. Create Partnerships With Non-Competing Companies That Add Value To Your Customer
    41. Place Targeted Facebook Ads
    42. Place Targeted LinkedIn Ads
    43. Create A Google+ Page And Update It Consistently
    44. Create Several Product / Service Videos (Embed In Website As Well)
    45. Develop And Share A Free eBook With Back-links
    46. Participate in Industry Shows And Conferences
    47. Offer Free Resource Tools, Tips & Tricks
    48. Host Monthly Industry / Product Education Webinars
    49. Create A Fun Video Campaign – Weekly Fun Facts That Prospects And Customers Can Share Online
    50. ReTool Your Brand Strategy
    51. Offer Exclusive Package Deals With Special Pricing And/Or Value Added’s
    52. Create A Google AdWords Strategy Integrated To Value Added Landing Pages
    53. Send Exclusive Deals To Your Top Customers
    54. Produce Video Testimonies From Your Best Customers And Share Them On Your Social Stream
    55. Create Monthly Sales Team Strategies Based On Top 3 Objectives
    56. Develop An Official “Affiliate Program” For Serious And Qualified Bloggers
    57. Offer Free “Customer Site” Workshops & Seminars
    58. Update Your Online Listings
    59. Offer Niche Information Your Audience Couldn’t Find Elsewhere
    60. Conduct Surveys For Valuable Information That Your Audience Would Like To Know
    61. Offer Free Product Samples or For Services, Try Before You Buy
    62. Use LinkedIn Groups To Quickly Build Relationships and Connections
    63. Ask For Introductions Through Your LinkedIn Connections
    64. Create “Lunch & Learn” Presentations And Offer To Your Prospects At Their Location
    65. Create A LinkedIn Group That Your Audience Would Be Interested In Joining
    66. Host Retreat Get Aways for VIP Customers for Specialized Training or Consulting
    67. Turn Your Website in to the Most Resourceful, All Inclusive Site in Your Industry
    68. Make Them An Offer They Can Not Refuse (Mob marketing LOL)
    69. Create HashTag Contests for Twitter Followers
    70. Start A Video Contest Followers Share on Facebook
    71. Publish “Product Comparison Guides” from Various Companies In Your Industry
    72. Implement a contest for “The Ugliest Competitive Product Photo”  🙂 Fun
    73. Publish a Series of Valuable Industry Infographic Downloads on Your Website
    74. Share Industry Stats Weekly / Monthly that Your Audience Would Enjoy Receiving
    75. Share Content to your Audience From Other Sources in your Industry
    76. Start a Weekly / Monthly  “Ask The Experts’ Webinar
    77. Publish A Quarterly Magazine Around “Hot Topics” for your Industry
    78. Start an Ongoing Series of Light-Hearted Industry “Memes”
    79. Retweet Industry Tweets a Few Times Everyday
    80. Go Old School, Publish a Physical Quarterly Newspaper (Tip: Sell ad space to other venders)
    81. Partner with a Non-Competing Vender and Create a Bundled Offer
    82. Become a Sponsor for a Non-Profit Group or Cause (Get lots of exposure doing something good)
    83. Shoot Your Products in Fun or Strange Ways and Share on Pinterest, Facebook and Twitter
    84. Expert Expose: Do an Expose on Experts in your Industry, Post on your Blog then Share on Social / Email
    85. Expert Interview: Same as Above but Conduct Video Interviews (Really helps to position you as experts)
    86. Share your All Blog Posts on StumbleUpon to get Website Traffic
    87. Hosts Media Events at your Business to Announce New Products / Services / Partnerships
    88. Start your Own Annual Event, Banquet, Fundraiser or Awards Ceremony
    89. Start a Podcast or Vodcast
    90. Create a Unique and Cool Giveaway
    91. Create a “Workshop Tour” – Hosted Throughout Your Sales Territories
    92. Use Print Ads to Drive Traffic to a Special Offer “Landing Page” on Your Website
    93. Use TV or Radio to Drive Traffic to a Special Offer “Landing Page” on Your Website
    94. Create A Groupon for your Product or Service
    95. Start a “Site and Search Retargeting” Campaign
    96. Develop a Client / Customer Appreciation Program
    97. Start a Featured Client / Customer of the Month Program on your Blog
    98. Hosts Free Teleconferences to Answer Industry Questions
    99. Promote your Blog Posts with Facebooks “Promote” service
    100. Start a “Think Tank” Session with your Staff to Come Up with Your Own List of Marketing Tactics Specific to Your Company 🙂

Ok, This was a very fun list to come up with and I hope that after you read some of these ideas, your mind is swimming with opportunities that you can implement right away to grow your Consulting Business.

 [tweetthis]Top 100 Ways To Get New Business[/tweetthis]

 

Please share additional Marketing Tactics below in the comment section to help others.